STV Growth Academy Hub

Welcome to our STV Growth Academy Hub

STV’s Growth Academy provides you with resources and insights to support you as you take the next step in your business journey.

Here you will find webinars and insights from industry leaders as well as our STV Business Spot stories. These stories can also be seen on-air on STV featuring business leaders sharing their experiences on what they are doing in their businesses and how they are helping the Scottish economy to thrive.

Upcoming Events

STV Growth Academy : Business Spot TV Campaign

Mattuga Rum

Treen

Dear Green

LeaseLoco

STV Growth Academy : Stories and Tips from Founders

Dear Green's Story - Funding For Businesses

LeaseLoco's Story - The Power of Branding

Ocean Plastic Pot's Story - Sustainability

Human Focused's Story - Corporate Mental Health

Swurf's Story - Pivoting in Times of Change

Jump Ship's story - Jumping ship to start a business

STV Growth Academy

Maximise your festive marketing

Driving growth through marketing effectiveness

Market Voices : Christmas in 2023

STV Zero & STV Green Fund

Maximise your marketing with the STV Player

STV Player in Action

STV Growth Academy : Access our free tools

Engaging Presentations

Download pdf [114 MB]

Elevator Pitch

Download pdf [13 MB]

Maximising Free Media

Download pdf [2 MB]

Grow your Mindset

Download pdf [1 MB]

Social Media Tips

Download pdf [37 MB]

Marketing Plan

Download pdf [3 MB]

The 3 C's of Culture

Download pdf [59 MB]

Maximise Earned Media

Download pdf [5 MB]

Grow Your Brand

Download pdf [23 MB]

Top Tips and Debunking Email Myths

Download pdf [28 MB]

STV Growth Academy Hub

Upcoming Events

STV Growth Academy : Business Spot TV Campaign

Mattuga Rum

Treen

Dear Green

LeaseLoco

STV Growth Academy : Stories and Tips from Founders

Dear Green's Story - Funding For Businesses

LeaseLoco's Story - The Power of Branding

Ocean Plastic Pot's Story - Sustainability

Human Focused's Story - Corporate Mental Health

Swurf's Story - Pivoting in Times of Change

Jump Ship's story - Jumping ship to start a business

STV Growth Academy

Maximise your festive marketing

Driving growth through marketing effectiveness

Market Voices : Christmas in 2023

STV Zero & STV Green Fund

Maximise your marketing with the STV Player

STV Player in Action

Securing funding for your business

Pitching your business

Sam Brennan, Fresh Car Valeting

Building an effective PR strategy

Using social media to amplify your messaging

Panel discussion: Using PR to grow your business

An introduction into sustainable business practises

Marketing with purpose

Introducing the STV Green Fund

Panel discussion: Growth through sustainability

Accessing the STV Growth Fund

Establishing a strong brand with ScotPulse

Panel discussion: Sharing our TV advertising journeys

Adapting your business model for online sales

Implementing digital strategies in the property sector

Panel discussion: Enabling online sales

Building an inclusive brand

The economics of diversity

Panel discussion: Building an inclusive culture

Building resilience into your business

Diversifying your marketing mix

Panel discussion: Growth through TV advertising

The power of networking

Leveraging your LinkedIn profile

Panel discussion: Expanding your network

Adapting your marketing plan

The importance of research in your marketing

Panel discussion: Building a flexible marketing plan

Building a mentally healthy workplace

Tips on supporting mental health

Maximising your creativity

Marketing with the STV Growth Fund

Panel discussion: Our TV advertising journeys

Protecting your Brand Equity

Financial Scenario Planning