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Take The High Road Sponsorship
Take The High Road on STV Player – Be part of a true Scottish classic
This 3-month partnership puts our sponsor at the heart of much-loved Scottish classic soap, Take The High Road. Available exclusively on STV Player, Take The High Road has amassed over 1,400 episodes and this show attracts a hugely loyal 65+ audience to connect with.
Take The High Road is within the top 10 most streamed shows on STV Player in 2023. It has had over 1.2m streams this year and is perfect to reach a loyal over 65s audience!
87% of Scots know and love Take The High Road, with 1 in 4 wishing that the programme was still made. The show satisfies the need for nostalgia, presenting a brilliant opportunity for our sponsor.
This multi-platform partnership includes:
- 5” sponsorship bumpers at the beginning of every stream
- 450,000 VoD impressions guaranteed first in break
- Prominent branding on STV Player homepage
- Display ad units on all Take The High Road pages online
- Partnership spots on STV to give your brand broadcast presence reaching 58% of Scots
For more information please contact: